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The art and science of pure flower and plant essences is the core of Aveda. The brand's beauty products are alive with the life force of plants, and contain pure essential oils. Their solutions are so powerful they call them Purescriptions(TM). While they specialise in haircare, they offer other plant-based products--skin care, makeup, pure-fume(TM), aromas and lifestyle--that are all professionally developed, clinically tested, and go to exceptional lengths to be respectful of the earth.

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